Expertise into authority.
Select a client to generate scripts, plan calendars, and build their content engine.
All clients
Every brand you manage. Click a card to switch into it.
Everyday analogy → business lesson
Open with the familiar. Pivot to the strategic. Deliver the payoff.
Claude uses the active client's brand context + the format you pick.
Manage formats in Format Library
Plan a month in one click
Balanced T/P/O ratios using your selected viral formats.
0 selected · ·
Ratio: 0 T / 0 P / 0 O
Viral formats, curated
15 seeded formats + your custom additions. Shared across all clients.
Spotted a viral Reel worth copying the structure of? Describe it. Claude extracts the reusable pattern (not the content) and adds it to your library.
Platform-native posts, repurposable
LinkedIn, Instagram carousel, X thread, Facebook, or short web blog. Each format gets the structure and length that works on its platform.
Pick the platform first — everything else adjusts to match.
Riff with Claude — already knows your client
Fast brainstorming. Caption tweaks. Subject line ideas. Anything that doesn't fit the structured tools.
Every script you've generated
Filter by client, TPO type, or search by keyword.